Written by Dick CarlsonI’m doing a little travel planning, and I just realized that Northwest Airlines has pretty much completely changed my flight preferences because of their web site.
Growing up in Minneapolis years ago (where NWA is based) I had numerous bad experiences, and so haven’t really used them in travel over the intervening years. But a couple of years ago corporate travel designated them as “preferred” and I had no choice. Service was ok, nothing special, but at least not all the problems from before.
But I’ve now become addicted to their online tools. I just changed a reservation in about 2 minutes on my own. I can check in and print out my boarding pass in about a minute. I can make seat changes when I check in, and almost always get a better seat than what I had. I can track my reservations, share the information, etc.
So now when I’m headed where they go, I tend to start there. The guy who will go miles for 1 cent per gallon doesn’t even care if the fare is higher.
Am I unusual?
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