Download My New Free e-Book!

Want the free book? I’ll trade you your e-mail address for the link. That way I can add you to the list of people who get to hear about new stuff that happens around here.

We don’t sell or give away your name to any varmints, scoundrels or bushwackers (did you see the little “cat” in the western getup?) so don’t worry. And you can always “unsubscribe” down on the bottom of any mailing.

UPDATE: Now available in e-Pulp version as well, for cash money. Knock yourselves out!

Still not sure?  Read the entire introduction right here!

catl_coverI’m known as a risk-taker. When the herd is headed one way, I gallop off in a completely different direction. This often annoys management and confuses the audience. And it’s happened again.


Some of my older readers may remember a content form known as the book. First written by bald men in brown robes, these heavy objects were write-once read-many devices that had virtually unlimited storage. Updating was cheap and easy, and rights management was only a padlock away.

I’ve written a book. Sort of. You can now download a free digital version of something called Creating Amazing Technical Learning — a collection of topics that I’ve written on over the last three years, and (eventually) you’ll even be able to purchase it in the above ink-on-paper format (what I like to think of as i-Pulp) for your reading pleasure.

You’ll even get some cute little doodles that I’ve done exclusively for the book, on scented cocktail napkins, that are appropriate for framing and display in nearly any type of decor. Not to mention an introduction (copy of which can be reviewed below) which has complete sentences and actual punctuation.

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Introduction

I feel obligated to warn you that by reading this book you’re likely to put your job in peril. For years I’ve managed to piss people off, lose contracts and generally get in trouble because I keep asking “why” and carving big juicy roasts out of sacred learning cows. So it might be best to take advantage of the 100% money-back guarantee and order one of those AIDA books that gives you a time-tested template for creating tidy little templates of training.

Do I have all the answers? Hell no! I just tend to accumulate more and more questions, the longer I do this work. I’ve found that the introduction of humans into any neat and tidy system tends to screw things up completely, and so it’s really hard to predict what’s going to happen to your favorite learning theory. I spent thousands of hours (not to mention thousands of dollars) learning all that stuff, got to put “M.Ed.” after my name, and ultimately have come to the conclusion that it really doesn’t mean much.

First Heading: You’ve Skipped To Here, Anyway

Nobody reads the text anyway, anymore, so I’ll just give you some bullets to look at:

  • The content of this little book are posts from my blog, TechHerding.com – revised a bit for the book, but not much – I try to do as little as I can to get by
  • I’m assuming that you work in the training field – if you’re a newbie or some kind of middle manager, ask for the refund
  • Please disagree, argue, or get red in the face – I often tend to go a bit outside the envelope to make a point or get your attention.

Second Heading: Have You Read Any Of The Text, At All?

There really is no flow here – you old-timers are going to be horrified – because in our learning world of today there isn’t really much flow anymore, anyway. We click and search our way to comprehension (well, what we do comprehend) and I’m fine with that. Look at the table of content, flip pages, or scroll through the electronic version. Or be really contrary and start at the first page and go through to the end.

Since I just pretty much cut and pasted content from the blog, and there’s no flow there, it seemed silly to try to make something up here.

Third Heading: At Least You Read The Headings, I Guess

If you’d like to see more of this stuff, or something more recent, head off to the blog. If you think I’m a total idiot (there’s probably a Yahoo group forming as I write this) feel free to comment on a specifically lame post, or show up when I speak and take me to task.

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Send your thoughts to dick@TechHerding.com

{ 1 comment… read it below or add one }

Sandra Farray July 23, 2008 at 9:56 am

As a “baby-boomer” struggling to learn and offer learning opportunities differently, I found this book really delightful and freeing. Thanks, Dick, for putting so much of this in perspective. This really helped jolt my mindset.

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